writer Archives - Web Design & Marketing Services | Web Design & Marketing Services | Web Design & Marketing Services https://www.samanthamskinner.com Wed, 19 Jun 2019 20:51:57 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://i0.wp.com/www.samanthamskinner.com/wp-content/uploads/2024/03/cropped-cropped-logo-1.png?fit=32%2C32&ssl=1 writer Archives - Web Design & Marketing Services | Web Design & Marketing Services | Web Design & Marketing Services https://www.samanthamskinner.com 32 32 158074898 Catching Your Audience Creating Visual Content https://www.samanthamskinner.com/catching-your-audience-creating-visual-content/ Wed, 26 Jun 2019 08:37:41 +0000 http://www.samanthamskinner.com/?p=2216 How your brand image is proposed is essential to your visibility and your audience. A combination of appealing videos and images will not only create greater awareness, but it will

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How your brand image is proposed is essential to your visibility and your audience. A combination of appealing videos and images will not only create greater awareness, but it will also increase engagement.

Visuals are stimulating and entertaining to the mind. More than anything, people enjoy sharing content that is unique and provides a solution to their questions.

You have likely heard about the need for a brand to present valuable and unique content for its readers. Eye-catching elements that catch the audience such as images, videos, and infographics. They work to project your message that ties directly to the scheme of things.

What Makes Visual Content that Catches Your Audience

Visual marketing is incorporated into a brands content mix for numerous reasons, including building the brands social media network and increasing leads.

When creating visual website content consider these tips to catch your audience:

  • Share what the audience wants: Right at this moment, what is on everyone’s mind? When sitting down to create your videos and images, that is the very first question you should ask yourself.
  • Deliver what you promise: Create visual content that is extremely relevant to your core brand community. It is important to share the information which your targeted audience will always need, does not change over times, and provides them with helpful information as well as solutions.
  • Go further than only images: When creating web content include short video or infographics that can be shared on places such as Facebook and Instagram and ties back to your YouTube channel and website.
  • Give the content a new twist: Make sure your visual content is relevant to your intended audience that is unique to your brand. Of course, just as long as you provide your own fresh “twist”, a topic that is on everyone’s mind is terrific.
  • Make the visual content “shareable”: Share your tweets and posts specifically with important individuals in your niche that are inside of your network stating how that particular tweet or post could be beneficial their audience base, also. Ensure your website is responsive and includes social sharing icons as well.

Begin your visual marketing campaign by creating visual content and improving them as you go along. So, be sure to pay attention to user feedback and do not be afraid to change your graphics along the way to ensure you reach your targeted audience.

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Freelance Writing Courses You Can Take RIGHT NOW https://www.samanthamskinner.com/freelance-writing-courses-you-can-take-right-now/ Tue, 11 Sep 2018 23:48:47 +0000 http://samanthamskinner.com/?p=1091 Thinking about becoming a freelance writer? I bet you are thinking that is sounds creative, free, and on the glamorous side of things.  But, once you jump in head first

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Thinking about becoming a freelance writer? I bet you are thinking that is sounds creative, free, and on the glamorous side of things.  But, once you jump in head first you figure out that being creative is only a very small part of it. Freelance writing courses can help you get to where you want to be as a writer.

When you finally figure that out the whole freelance thing can be overwhelming.  Luckily there are a lot of fantastic writers who have all been in the same spot that you are right now, they have made mistakes, taken notes and are ready to help you along your journey.

Here are some courses that will put you on the right track:

Making Money Freelance Writing

Jorden Roper – Cost Free

Here is a woman that has all of the smarts, and she is willing to share them.  Not only will she share her wealth of information but she does it for FREE!!!

Building a Successful Online Writing Business

Bamidele Oniblausi – Cost Free

Here is a freelance writer that comes from Nigeria, you will find this course to be easy and quick.  It is straight to the point and outlines the steps to become a very will paid writer.

Intentional Blogging

Jeff Goins – Cost Fre

If you have an overwhelming passion to change the world and have the creativity to do so, you are in the right place.  Jeff writes straight from the heart, and is very passionate about changing the world and creativity.  If you want to learn more about writing with a great combination of intelligence and feeling, you will not go wrong with this course.

Writing about What You Know

Open University – Cost Free

Here you will find a very short course that focuses on using what you know within creative writing.

You may find that this sounds just a little on the boring side, but a huge part in discovering your very own voice as a writer depends on the knowledge that you already hold.  Standing out above all the rest depends on utilizing your own voice.

This 8-hour course is well worth attending on one of your down days.

Writing and Blogging Course

Mark Manson – Cost $3.00 a month

What can we say about Mark, he is a man that says things exactly how he means, and he doesn’t give a **** what you think.

As writers we understand that one of the most significant aspects of writing is to be genuine.  This is exactly the reason why this course has hit the list.  Just a side note – if you happen to be sensitive, you just may want to prepare yourself for what is to come.

The Complete Freelance Writing Online Course – Beginner to Pro

Udemy – Cost $10.00

This course has something from the beginner all the way to the pro.

It will cover everything right from creating your very first samples all the way to how you can promote yourself as a freelance writer over social media.  This is the course that will pave the way for your new career.

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5 Ingredients That Make Web Content Great https://www.samanthamskinner.com/5-ingredients-make-web-content-great/ Fri, 09 Feb 2018 17:06:23 +0000 http://samanthamskinner.com/?p=123 Making web content great consists of a few different ingredients thrown together and then artistically touched up. We all want to have a quick way to get the most out

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img: pexels.com

Making web content great consists of a few different ingredients thrown together and then artistically touched up. We all want to have a quick way to get the most out of the posts that we put up, don’t we?

When you’re throwing together your next great masterpiece, keep these five things in mind. Once you do, you know you have a pretty kick-ass article that you can throw out there for the masses to see. That seems to be the goal of everyone posting something, doesn’t it?

#1 Be Interesting! 

You want to share some insight, we get it but we don’t want to be bored to death (kind of how you’re feeling right now, isn’t it?). When you’re sharing information or you’re speaking to an audience, it is important to be as interesting as you can possibly be. It is going to make a huge difference.

#2 Write for Lazy People

Let’s face it, no one has time to read a 2,000-word thesis article on your favorite stuffed animal. It is just not going to happen. Remember #1, as mentioned above… your stuffed animal is not all that interesting. You want to make your content easy to digest in a scannable format that is pleasing to the eyes.

#3 Know Your Readers!

We have to put this in here because so many people out there actually do not know who their readers are. Are they business people? Are they writers like you? Do they have families, needs, wants and desires? You have to know as much as you can about them so that you can appeal to them. Give them something they actually want when they show up for a good read.

#4 Create Original Web Content

I cannot stress enough how important it is that you do not go alone and steal someone else’s writing. You just shouldn’t, so don’t. You want to come up with something original, unique and completely you. This is why your audience shows up more than likely, so make sure to keep injecting your personality into it each time you write.

They’ll love you more for it.

#5 Proofread then Proofread Again

You want to make sure that you’re handing out something pretty good. It should capture your own style and voice well and it should have less than the normal amount of typos in it. Using a Word processing program or even a grammar checker can help tremendously because it will catch these things before you even do!

Make more out of the content that you put up. The more you stick with these ingredients (or rules, but I wanted to be fancy) the more you’re going to benefit in the end. You want content that is readable, easily digestible and interested. Check, check and check – we got you covered!

Plus, once you got that web content down to a science, you can make sure that your website design is just as great!

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I’m Often Asked… “What Can I Do For You?” https://www.samanthamskinner.com/im-often-asked-can/ Wed, 08 Mar 2017 03:14:53 +0000 http://samanthamskinner.com/?p=105 When it comes to what I can do for you, there are so many answers that I could give. Whether it is marketing that you want, a website that you

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do for you

When it comes to what I can do for you, there are so many answers that I could give. Whether it is marketing that you want, a website that you need or just really persuasive content. I can provide a large variation of types of services that not only get you seen, but captivate the audience that you’re trying to impress.

So What Exactly Can I Do For You?

I am a content writer, but I also can develop simple, beautiful websites, as well provide the backend marketing that many companies need when it comes to showcasing their talents online. With my help many companies were able to find themselves on search engines, have a beautiful website to send their customers and clients too, while also feeling proud of the work that they perform.

Without my help, a lot of companies do not get the web presence that could actually be quite beneficial to them. This can become a problem if you find that you’re having a hard time reaching an audience.

Why Do I Do it?

In my life of work, I have to go out there and find jobs for myself, find long term client and even some short term. However, I provide them with something valuable, so that if they ever needed any future help, they’d come to me to find it.

I can be your eyes and ears on the internet. I can put your name out there and make sure it is whispered. I can give you something to share with those around you that you’re thinking of working with. Whatever it is that you want to have done with your website, content or marketing online, I can be the one to help you achieve everything that you need to have done.

Learn more about why you might need website content for your business, or if you’re already considering an online presence, then make sure to reach out and contact me today. We can discuss your online presence or lack of in more detail!

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