presence Archives - Web Design & Marketing Services | Web Design & Marketing Services | Web Design & Marketing Services https://www.samanthamskinner.com Mon, 21 Jan 2019 20:43:30 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://i0.wp.com/www.samanthamskinner.com/wp-content/uploads/2024/03/cropped-cropped-logo-1.png?fit=32%2C32&ssl=1 presence Archives - Web Design & Marketing Services | Web Design & Marketing Services | Web Design & Marketing Services https://www.samanthamskinner.com 32 32 158074898 Top 6 Tips for Better Social Media Marketing https://www.samanthamskinner.com/top-6-tips-for-better-social-media-marketing/ Mon, 21 Jan 2019 20:40:33 +0000 http://samanthamskinner.com/?p=2156 Creating a social media marketing campaign is one thing, but really making it work is another. You need to hit the ball out of the park and capturing your audience’s

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Creating a social media marketing campaign is one thing, but really making it work is another. You need to hit the ball out of the park and capturing your audience’s attention might be no easy feat, to say the least. There are ways to make it easier and more efficient, but if you’re not paying attention, it still isn’t going to work.

So many big companies have come up with pretty clever ways to not only market themselves, but capture (and hold) their audience’s attention. By being able to strategically put themselves out there, they are taking a front row seat at grabbing the audience before anyone else is able to do so.

Without further ado, here are some of the best tips for better social media marketing, regardless of who you are or what you do. Make your presence known!

6 Tips for Better Social Media Marketing

1.Social Media Analytics Platform

Analytics apps and programs help to know your percentages, click through rates and other attributions of the social media channel. This information can be analyzed and then used to work on a new social media plan that might work better. Owlmetrics is one that is highly recommended for those using Instagram.

2. Influencer Marketing Strategies Can Work

Over 90% of marketers that use an influencer marketing strategy, such as Harley Davidson or KitchenAid state that this form of marketing works. Marketers have their own ways of doing things, but if they are all agreeing on this, then you have to try it too. Influencer marketing can even gain the attention of those that are skeptical of those traditional marketing means.

3. Learn New Trends

The internet and social media world is always changing. Due to this, it is important that you stay in the know. By visiting networking events, webinars, seminars and more that have to do with the ever-changing world of social media, you can stay one step ahead of the game.

4. Have Clear, Stated Opinions

There are always important topics within every business model. When you have a heated discussion on one of these topics, make sure everyone knows where your business stands. Don’t hide behind something, especially if your company doesn’t believe in that. Make sure everyone knows what you stand for.

5. Measure Your Success

It is important that you know how you’re doing based on the plan that you have. You can use a multi-touch attribution model that can help you determine what is and is not working for you and your social media channels. This way, trial and error will not just turn into error for your social media marketing plan.

6. Use a Plan and Be Consistent

This cannot be said enough, but if you don’t have a plan and post consistently, for each and every social media channel that you use, then this is going to backfire. You need a way to show the world that you are here, you are for them and you are committed to gaining and holding their attention. If they reply, respond back. Always be one step ahead.

Whatever it is that you do, by being able to have a great social media marketing plan that works with the social media goals you have, you will soon find that this produces a better overall social media presence. Of course, you can do a little trial and error run of your own by mixing and matching those awesome ideas out there to find out what works. You just want to stay away from mistakes that might happen.

The social media marketing world is made up of a number of ingredients. With your business, you just have to find the right ingredients that really make your soup stand out. Make sure to grab my marketing plan to help you out a bit more!

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I’m Often Asked… “What Can I Do For You?” https://www.samanthamskinner.com/im-often-asked-can/ Wed, 08 Mar 2017 03:14:53 +0000 http://samanthamskinner.com/?p=105 When it comes to what I can do for you, there are so many answers that I could give. Whether it is marketing that you want, a website that you

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do for you

When it comes to what I can do for you, there are so many answers that I could give. Whether it is marketing that you want, a website that you need or just really persuasive content. I can provide a large variation of types of services that not only get you seen, but captivate the audience that you’re trying to impress.

So What Exactly Can I Do For You?

I am a content writer, but I also can develop simple, beautiful websites, as well provide the backend marketing that many companies need when it comes to showcasing their talents online. With my help many companies were able to find themselves on search engines, have a beautiful website to send their customers and clients too, while also feeling proud of the work that they perform.

Without my help, a lot of companies do not get the web presence that could actually be quite beneficial to them. This can become a problem if you find that you’re having a hard time reaching an audience.

Why Do I Do it?

In my life of work, I have to go out there and find jobs for myself, find long term client and even some short term. However, I provide them with something valuable, so that if they ever needed any future help, they’d come to me to find it.

I can be your eyes and ears on the internet. I can put your name out there and make sure it is whispered. I can give you something to share with those around you that you’re thinking of working with. Whatever it is that you want to have done with your website, content or marketing online, I can be the one to help you achieve everything that you need to have done.

Learn more about why you might need website content for your business, or if you’re already considering an online presence, then make sure to reach out and contact me today. We can discuss your online presence or lack of in more detail!

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Website Content: Why is it So Important? https://www.samanthamskinner.com/website-content-important/ Tue, 03 Jan 2017 02:51:45 +0000 http://samanthamskinner.com/?p=88 Website content is one of the most important aspects of having an online presence. Not only is it good for companies, big and small but also individuals looking to gain

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website-content

Website content is one of the most important aspects of having an online presence. Not only is it good for companies, big and small but also individuals looking to gain attention.

When you work with someone that understands SEO and the importance of quality content, you’re working with someone that can build your name, your business’s name and get you seen by the target audience of your choosing.

Why is Website Content Important?

If you’re looking to move out of the everyday thing and move into the world around you, then the internet is the first place you’re going to go to find the customers you want.

However, how do you reach these customers? Where would you start?

You’d have to work with a marketer and content writer that understands how to market your company through website content and marketing means so you can be seen.

Not only does the content have to be enriching and provide value to the reader, but it also has to be optimized correctly in order to get the right amount of views.

More views mean more potential customers and clients for your company. This is due to having the search engines pick up on these keywords and provide your website as one of the many that can be found when those words are searched for.

Overview of Benefits of Having Website Content 

Here is a brief bulleted list that showcases the benefits of having high-quality website content for your business:

  • Be seen on search engines
  • Have enriching, valuable content for your readers
  • Have a link that potential clients and customers can visit
  • Provide more information to those that want to know more about you and what you do
  • Enjoy the benefits of growing with the technology around you

As always, it is important to hire a professional content writer for your website content. They can not only provide thorough SEO work but enriching, helpful content that can engage the customers and clients and help them reach you better. Here is more information about creating engaging website content for your business.

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